We are hiring a City BTL & Field Marketing Lead for a 3-month contract (extendable) to represent Noon Supermall on the ground. In this role, you will drive brand visibility, app installations, and order growth by executing effective below-the-line (BTL) marketing campaigns and local activations across Riyadh.
Key Responsibilities
- Plan and execute all BTL marketing and field activation campaigns in your assigned city.
- Manage on-ground promoters, vendors, and agencies to ensure smooth execution.
- Set and monitor KPIs for app downloads, conversions, and engagement.
- Identify high-traffic areas such as malls, universities, and community centers for activations.
- Build partnerships with local businesses, educational institutions, and community organizations.
- Track campaign performance and prepare weekly reports with ROI and conversion data.
Qualifications & Skills
- 3–6 years of experience in field marketing, retail promotions, or city-level growth roles.
- Strong communication and leadership skills in both Arabic and English.
- Proven experience managing field teams or promoters.
- Energetic, approachable, and results-driven personality.
- In-depth understanding of local market dynamics in Riyadh.
How to Apply
Interested candidates can send their CV to hireme47@yahoo.com with the job title in the subject line. Please include the following details in your email:
- Current Salary
- Expected Salary
- Notice Period
- Current Location
- Willing to accept a 3-month contract (Yes/No)
- Currently Employed (Yes/No)
- Iqama Status
- Iqama Transfer Number